Esther Helga Gudmundsdottir MSc.

Founder and Director of INFACT School, Founder and Director of the MFM Center, Treatment Center for Food Addiction in Iceland.

Esther Helga Gudmundsdottir is a pioneer in the field of “Addiction Model” food addiction counseling and treatment. Once an opera singer and opera teacher, Esther battled food addiction for most of her adult life until she was introduced to a twelve step recovery program that changed her life.

Once in recovery, she opened one of the first food addiction treatment programs in the world. The MFM program in Iceland has treated many people, some of them had tried multiple diets and even surgery in an attempt to live a healthier life. Esther’s program gives them hope and the tools to achieve long term recovery. Building on the “Addiction Model” validated treatment protocol with the support among other on twelve step fellowships, their success rate long term is much higher than any other medical intervention.

After establishing the treatment center, Esther realized that not only the clients needed help with food addiction but also the professionals. She then founded the International School For Food Addiction Counseling And Treatment (INFACT), an international training program for any type of professional willing to learn about “Addiction Model” food addiction counseling and treatment and how to help those suffering with it.

Esther is the past Executive Director and Chair of the Food Addiction Institute (FAI), an independent, non-profit organization whose mission is to support the healing of all food addicts, founded in 2005.

Esther’s credentials include:
Master of Managing Health Services. IC&RC and European Certification Board Certified in Addiction Counseling, Food Addiction and Clinical Supervision and an ACORN Food Addiction Professional. Clinical Hypnotherapist Dip.CH., CPTF, ST Cert. Specialty: Treatment for Food Addiction/Codependency/ Addictions. Past chair of the Food Addiction Institute; Founder and Director of INFACT School (International School for Food Addiction Counseling and Treatment), Founder and Director of the MFM Food Addiction Treatment Center in Iceland.

New Episode: Breaking Free from Food Addiction with David Wolfe

Struggling with food cravings and addictive eating behaviors?

Episode 35 of The Food Addiction Podcast features David Wolfe, Certified Food Addiction Counselor and co-founder of SUGARx Global, sharing powerful insights on recovery.

David co-authored The Fix for Cravings with Cynthia Myers-Morrison, offering practical strategies to manage cravings and sustain long-term recovery. In this episode, he covers:

✅ Identifying food addiction patterns
✅ The role of community support and counseling
✅ Breaking through denial, shame, and guilt
✅ Removing trigger foods for lasting recovery
✅ Educating healthcare providers on food addiction

At SUGARx Global, David helps individuals understand the addictive nature of certain foods and develop a personalized path to healing. His own journey with obsessive food behaviors led him to The INFACT School, where he discovered the science behind addiction and recovery.

🎧 Listen now!

📢 Share this episode with anyone who needs hope and real solutions!

Warm regards,
Esther Helga Guðmundsdóttir
Founder, INFACT School

Tune in now!

We’re thrilled to announce the Monthly Guest Lecturer Series, featuring the biggest names and brightest minds in food addiction research and treatment! This is your chance to learn directly from the pioneers shaping the field, including:

  • Dr. Vera Tarman, MD – Renowned addiction expert and author of Food Junkies: Recovery from Food Addiction.
  • Nicole M. Avena, PhD – Leading neuroscientist and author of Why Diets Fail, specializing in the science of food addiction.
  • Susan Peirce Thompson, PhD – New York Times bestselling author and founder of Bright Line Eating.
  • Robert H. Lustig, M.D. – World-famous endocrinologist and author of Fat Chance, known for his expertise in sugar addiction and metabolic health.

…and many other trailblazing thought leaders!

💡 Want to learn from the best? These lectures are open to everyone—no CFAP certification required!

🎓 Pricing Options:

  • $40 per individual lecture
  • $325 for a 10-lecture bundle (save $75!)

This is an incredible opportunity to hear directly from the experts driving change in how we understand and treat food addiction. Whether you're a professional or simply passionate about the topic, these lectures will empower and inspire you.

Message us to learn more!

Are you interested in discovering if you are a food addict?

The INFACT School now offers you access to a free diagnostic tool called the Yale Scale. If you’re curious to find out whether you might have a food addiction or just keen to see the self-report measure in action, you can complete the questionnaire below.

Once you complete the questionnaire, we will be in touch with the next steps to help you in your recovery process.

Complete questionnaire
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